Live in production with ten systems and one AI Brain. See the systems
AI Brain

One Brain behind every conversation.

A language model on its own knows nothing about your buyers. We built the engines around it that do: every event on one record, a status engine, the whole conversation, your approved knowledge, and the automations that act on what it learns. Every Clikin product that talks to a buyer asks this one Brain.

How it is built

How it is built: a language model and the engines around it.

Around the language model sit the engines that know your buyer, remember everything and act on it, each with one job.

Everything that happens
Ad clickEnquiryCallWhatsAppCanvas meetingSite visitSilence, noticed by the clock
One record per buyerEvery event, in order, kept for good. The history everything else reads.
01Status engine

Works out where each buyer stands from every fact: how far they have got, how warm they are. It can be re-run at any time and gives the same answer. A person’s change is respected.

02Context engine

Keeps the conversation: what the buyer said on WhatsApp, on calls and in Canvas meetings, rebuilt each time they speak. The system’s facts and people’s words are kept apart.

03Your knowledge

Project cards your sales team can correct, 50 approved answers and one price card per project. No price card, no price.

The language modelReads all three, writes one answer, and is checked before anything leaves.
04Automation engine

An event comes in and a table says what to send. One worker sends it, once, in polite hours, and not to anyone who said STOP.

05To-do engine

The same idea for your people: an event comes in and a table says whose job it is. The RM’s day is built from it, ranked.

06The conversations

Aura on WhatsApp, Nova on the phone, the calling desk and the Canvas meeting, all answering from this one Brain.

Correct, and exactly once

The status engine and the automation engine are kept apart on purpose. One must be right and can be run again. The other is built to send each message only once.

Silence is an event too

A buyer going quiet raises nothing on its own, so a clock notices and says so. Then the engines treat it like anything else.

One way to a customer

Every message is one row, sent by one worker. Nothing else sends messages, so the same message is not sent twice.

Personalised

What the buyer, the RM and the business head each get.

Because it reads the record first, the buyer, the RM and the business head each get what is theirs.

A buyer on a café terrace in the evening, smiling at a reply on her phone The buyer Answers that know them

Their project, their stage, their RM and what they asked last time. The next step offered is the one that fits where they are.

  • “Your visit is on Saturday morning.”
  • “Here are the 3 BHK plans you asked about.”
A relationship manager at her desk in the sales office, working through her day on her phone The RM A day ranked for them

To-dos made from what happened to their own leads, in the order they matter, each with the reason.

  • Respond to customer · asked about parking
  • Set up the meeting · wants Saturday
  • Follow up · quiet for 4 days
  • Review stale hot lead
The business head in his office above the city, reading the numbers on a tablet The business head Counts, never a pile of tasks

The numbers, the approvals and anything that failed. A condition to watch becomes a count, so nobody drowns in a task per lead.

  • Review automation · waiting approval
  • Hot leads gone quiet · 3
How an answer is made

One question, four steps, in seconds.

A buyer writes at 11 pm. This is what happens before they see the reply.

WhatsApp · 11:04 pm

“is there 3bhk with balcony facing the park? budget around 2 cr”

  1. 1Reads the lead

    Who is asking, where they stand, and what they said before.

    New enquiryTower B adNo RM yet
  2. 2Finds what it needs

    Six of your project cards, picked for this question.

    3 BHK homesPark sidePrice card+3
  3. 3Writes one answer

    About 40 words, with buttons for what to do next.

    Yes. The park-side 3 BHK has a 1,640 sq ft plan with a balcony over the central park, from ₹1.9 Cr*. Would you like the floor plan?See the floor planBook a site visit
  4. 4Checks it, then sends

    Every rule, over the finished words.

    Price from the cardNo RERA number made upNo booking confirmedNo return promisedNot the buyer’s words echoed

If a check fails, the answer is not sent. A safe line goes out instead, “someone from our team will come back to you shortly”, and the chat goes to a person.

Tower B is a sample project. Its homes and prices are examples.

Its limits

What the Brain will never do.

  • Quote a unit’s price.
  • Invent a RERA number.
  • Confirm a booking.
  • Promise a return.
  • Offer a discount.
  • Decide that a lead qualifies.

A person qualifies every buyer. The Brain talks to them first, finds out what they want and writes it down, so that person starts the conversation already knowing it.

Handing to a person

When the Brain hands the chat to a person.

A discount, a complaint, a legal question, an existing booking, or anything your knowledge does not cover goes to your team. The buyer is told someone will come back to them, and the thread lands with the RM.

Handed over when it is past its limitIt stops answering and sends a safe line instead.
One switch to take the chat“You’re answering” in ClikWork, and the Brain stays quiet on that chat until the RM hands it back.
On a call, the sameAsk Nova for a person, to stop calling, or to call back later, and that is what happens.
An RM in the sales lounge, smiling as he replies to a buyer on his phone
Can you do a better price if we book this week?
TBThat’s one for our team. Someone will come back to you shortly.
Aura answeringYou’re answering
Where it runs

Where the Brain runs, and what it sees.

It thinks in IndiaThe Brain runs in Mumbai. What your buyers tell it is worked on there.
Private details held backIt is given what it needs to answer. Phone numbers and e-mail addresses are taken out first.
It shows its sourcesEvery answer names the knowledge cards it came from, so anyone can see why it said what it said.
Polite hours, and STOPIt writes first only between 10 am and 7 pm. A buyer who says STOP gets no more messages from it.
Try it

Ask it something from your own phone.

These are live. Ask about a home on WhatsApp, or talk to Nova in English or an Indian language.

Ask on WhatsAppA live project’s WhatsApp. Say hi.
Questions

What builders ask about the AI.

Will the AI make up a price?
No. It quotes price ranges from the price card you approve for each project, and a project without one gets no price at all. It never quotes a unit’s price.
Does the AI qualify our leads?
No. It talks to the buyer first, finds out what they want and writes it down. A person on your team decides whether the lead qualifies.
What happens when it doesn’t know the answer?
It says someone from your team will come back, and hands the chat to a person. It does not guess.
Can we correct what it says?
Yes. Your project knowledge is written as plain cards that your sales team can correct. The next answer uses the correction, on WhatsApp and on calls alike.
Where does the AI run?
The Brain runs in India, in Mumbai. Phone numbers and e-mail addresses are taken out before it sees a conversation.
Does it replace our sales team?
No. It answers when your team is busy or the office is closed, and helps your people while they talk: a suggested line on the calling desk, the next nudge in a Canvas meeting. Your team does the selling.
How much does it cost?
A one-time setup fee, then a success fee on each booking. The pricing page explains how it works.

Set up the Brain on your projects.

We load your projects, your price cards and your team’s answers. The Brain answers buyers on WhatsApp and on calls, and suggests lines to the sales manager in Canvas meetings.

Book a demo