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Prism · the ads engine

Prism turns your renders into ads for every screen.

Pick the renders and say what the ad is about. Prism makes the feed post, the Reel and the Story the same day, with the price and RERA number from your project record. Your team approves each one. Then you see which ads bring buyers.

Book a demo See which ads work

Tower B is a sample project. Its renders, prices and numbers are examples.

A glass prism splitting a beam of white light into seven colours
The builder’s render of Tower B: two towers at dusk tower-dusk.jpgfrom the builder
The feed post on a phone: Two towers. A thousand trees. 3 & 4 BHK from ₹1.9 Cr*
Feed post
The Reel on a phone: a woman running on the rooftop track, Run above the treetops
Reel
The Story on a phone: a family by the pool, Summer, every evening
Story
One render, three ads. The tower render goes in. The feed post, the Reel and the Story come out, each with the price and RERA number set over the picture.
3Ads from one renderFeed post, Reel and Story from the same picture.
0Facts typedPrice and RERA number come from the project record.
1Approval before it runsNothing goes out until your team says yes.
7:00Every morningA short list of what to make next, with the numbers.
Who it’s for

Who uses Prism, and what for.

What each of them tells us, and what Prism does about it.

The marketing lead
“The builder sends forty renders. We only ever turn two of them into ads.”

Every render in Project Assets is one brief away from a feed post, a Reel and a Story.

The business head
“Show me which ad brought us buyers last month, and which one just spent money.”

Prism scores every ad on the qualified leads it brought, and flags the ones that aren’t working.

The builder
“If the RERA number or the price is wrong, the ad comes down, and it’s on us.”

Prism reads the facts from the project record. The brief has nowhere to type them.

How it works

How an ad gets made, in seven steps.

Your team does four of the steps: pick, confirm, approve and send. Prism does the other three.

  1. 1Pick the renders

    From the project’s pictures, or a folder the builder sent.

  2. 2Pulls the facts

    RERA number, price, homes, landing page and logos, from the project record.

  3. 3Confirm the brief

    Where it runs, what it’s about, and a headline you’ve already approved.

  4. 4Makes each ad

    Feed post, Reel and Story from the same render. The words sit on top of the picture.

  5. 5Checks it

    Right price, right RERA number, words inside the safe area, the building unchanged.

  6. 6Approve

    See every version on a phone. Say why if you turn one down.

  7. 7Send

    It goes to your ad account, ready for the campaign.

The brief

The price and RERA number come from your project record.

The price, RERA number, homes, landing page and logos are read from the project record when the ad is made. Nobody types them in. If the RERA number or the price is missing, Prism won’t start.

Headlines come from lines your team has already approved. You see what the brief will cost before you press Make.

Tower B · 3 rendersFeed · Reel · Story
From the project record
RERAPRM/KA/RERA/1234/567/PR/000000/001234
Price from₹1.9 Cr*
Homes3 & 4 BHK
Offernone on file
Landing pagethe Tower B page
Logosbuilder · project
Disclaimer*T&C apply
Headline · from your approved lines
Run above the treetops.
Two towers. A thousand trees.
2 headlines × 3 sizes = 6 adsabout ₹2,150 of this month’s ₹40,000
Review

Check every ad on a phone before it runs.

Every version on a phone, side by side, and the Reel second by second. Prism has already checked the price and the RERA number. If something needs your eye, it tells you where to look.

Reviewing a Tower B ad: the feed post, Reel and Story side by side, the Reel’s safe areas shaded, every second of the clip in a strip, the checks with one flagged, and Approve, Refuse or Make a variant

Turn one down and say why. Prism makes a new version from your note, reusing the frames it has already made.

Which ads work

See which ads bring buyers.

Prism counts the qualified leads each ad brought, straight from your lead record. You see the ad pulling the most buyers, the one wearing out, and the ones spending money without results.

Which ad is working for Tower B: the Rooftop run Reel has the most lead traction with 41 qualified leads, two ads are not working, and every ad is ranked with its leads a day and what Prism says to do
Winner

Most buyers at the lowest cost. Put more budget behind it.

Working

Bringing buyers at a fair price. Leave it running.

Tiring

People have seen it too often. Time for a fresh version.

Not working

Leads that never become buyers, or no leads at all. Pause it.

Make next

Every morning, a short list of what to make.

Prism looks at what’s working, what’s wearing out and what your brief hasn’t tried yet. It suggests three to five ads, with the numbers behind each one. One tap fills in the brief.

Make next: three suggestions for Tower B, each with its numbers and a button that fills in the brief, beside what Prism has learned brings qualified leads
Prism will never
  • put a fact in an ad that isn’t in your record
  • approve an ad
  • send anything to Meta or YouTube on its own
  • change a live ad or its budget
  • spend past the month’s budget
What you get

What Prism does: make, run and judge your ads.

Prism works inside the Helix control panel, next to your campaigns.

01
Making the adsFrom the builder’s pictures

Renders from Project Assets or a folder. The builder’s logos, colours and facts. A feed post, Reel, Story, square and YouTube Short from one brief, with a voice-over if you want one.

5sizes from one brief
0facts typed by hand
1approval before it runs
02
Running themOne library

Every ad in one place, whether Prism, an agency or your designer made it. Filter by project, size or result, and act on several at once.

1library per project
Onlyapproved ads can be sent
2channels: Meta and YouTube
03
Learning from themJudged on buyers

Each ad scored on the qualified leads it brought. Winners, tiring ads and ads to pause, flagged. A short list of what to make next, every morning.

4verdicts on every ad
7:00new suggestions
30 daysof results per ad

Start with the renders you already have.

We connect Prism to your projects, your brand kits and your ad account. A one-time setup fee, then a success fee on each booking. The pricing page explains how it works.

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